The core of our obsession.

We create outsized brands by seeing them through the eyes of their most ardent fans and stoking their enthusiasm for sharing the brand with their networks. That’s how we create a new brand space favoring our client no matter where their audience looks for information and affirmation.

 

Outsized brands have driven growth for our clients in audiology, residential housing development, coordination of work-based learning opportunities for K-12 students, engineering of fiber-optic communications networks, and start-ups for municipal telecommunications utilities.By constantly reviewing data and adjusting tactics to reach the target market, we maximize effectiveness whether messages are disseminated through print, video, digital or social media. We have made significant investments in advanced technology to post, monitor and engage audiences our clients want to reach through social media. We continue to invest in software to streamline internal processes and improve the speed and efficiency of our work.
 

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process.

Every Monkeythis client progresses through a six-step process aimed at developing a fine-grained understanding of their needs. Our first step of Analysis and Strategy is [411] which relies on in-depth conversation, questioning, and confirmation of our understanding of client needs. From that foundation of understanding we develop specific plans, timelines and budgets to reach client goals. 

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ANALYSIS & STRATEGY

Results-driven campaigns start with understanding your DNA and goals.  Utilizing your authentic story, we create a strategy to accomplish specific goals.

DEVISE A PLAN

Analyzing all possible channels to reach your audience, we build creative concepts, establish timelines, and target media placement.

CREATING MESSAGES

Utilizing our understanding of your unique market position and history, we craft creative advertising and content to achieve your goals.

EXECUTE THROUGH MEDIA

The selection of appropriate media to distribute advertising and content must match the goals of the client and the target audience. We don’t focus on one method of distribution, but instead, we make media placement recommendations based on the specific target audiences we want to reach.

REVIEW AND IMPROVE

We believe in an iterative approach to marketing. Through constant review and improvement of creative, media placement, and goals, we can deliver continuous improvement and cost-effectiveness.

RETURN ON EFFORT

Measuring the effectiveness of your campaigns require analysis of specific KPI’s, financial goals, and agency performance.   Marketing should be in investment with a positive return, not a cost with an unknown benefit.